Others tell consumers that, don’t worry, their performers are “informed” of the risks they’re taking, which is one of the more retarded things I heard in a year rife with retards.Īnother marketing technique has been the “boyfriends” strategy: Yes, you’re watching two men fuck without a condom, but since they’re boyfriends, this is how they have sex in their own bedroom when the cameras are off. Some studios fetishize barebacking to such an extent that they fetishize the actual contracting of HIV. As bareback sex becomes increasingly popular among gay porn consumers, many studios are coming up with creative (and not so creative) ways to produce and market it to holdouts and critics who still might not be 100% on board with watching unsafe sex.